Cohort 9 completed their final capstone course on March 23, 2013, by bringing the knowledge and skills they had gained over the past 19 months, and applying these to real-life business cases. Students experienced a working product, and the processes of strategic business plan development while bringing together different functional business areas such as marketing, finance and management to develop a comprehensive plan to address the needs of the company.Each group worked with an existing company, collaborated throughout the semester by acting as a consultant to refine all aspects of their business plan, and eventually make recommendations accordingly. On the last day, the business teams presented their recommendations to the entrepreneurs and a panel of experts. Each group did a phenomenal job, making this a very rewarding experience for the students and businesses alike.
Below is a summary of the businesses that our EMBA teams were exposed to for this exercise.
Natural Current, Inc. – Edwin, Crystal, David, Michelle & Brian.
Natural Current produces innovative and environmentally friendly products for the swimming pool industry by providing an off-grid alternative to clean residential and commercial swimming pools. The product utilizes solar technology to reduce the energy cost to the consumer, and also reduce their carbon footprint, and is capable of filtering up to 10,000 gallons of water daily.
ProFlower Design – Joe, Monica, Wayne, Nelson & Lindsay.
ProFlower Design offers unique and innovative software that has the potential to reinvent the world of floral design and events. ProFlower Designs provides a range of tools to companies in the floral industry.
Fusion Fitness Designs – Glorimar, Christina L., Rebecca, Bonnie & Duane.
Fusion Fitness Designs is a Florida based company which designs, manufactures and sells strength training equipment. Their mission is to “supply the international strength training equipment market with a superior product in design and aesthetics and provide new designs, increased technology and health awareness training.”
Choose Rain – Christina B., Danielle, John, Maria & Michael.
Choose Rain operates in the ultra premium bottled water category. The amount of water Americas drink has risen nearly every year and Choose Rain plans to capitalize this trend while standing out by offering a healthy alternative to the other bottled water products, which are treated with chlorine.
Summaries ‘R US – Brad, Dianne, Gwen, Toshi & Valerie.
Summaries ‘R Us is a website of textbook summaries (focusing on History and Science) that helps students to focus their studies on important and relevant information in book chapters. The site would provide chapter summaries, as well as other useful resources to help students study and manage their workload.
Congratulations to everyone on some outstanding work, and we look forward to
celebrating your graduation with you next month!!!