Detailed business plans created by teams of students are a critical entrepreneurial exercise that draws on all elements of study and comes at the end of the rigorous School of Business Administration’s EMBA program.
Four teams in Stetson EMBA’s Cohort 7 created plans for businesses ranging from health and fitness to practical transportation and an art house. But professors and others who studied the plans awarded the Best Business Plan to a pet care concept developed by Kim Ruggiero of Winter Garden and four students from Orlando: Terrence Tasior, Wael Alfattani, Joel Foreman and Susan Golinsky.
Precious Pets Resort and Spa targets a high margin and underdeveloped niche of the steadily-growing pet care market by focusing on pet boarding supported with revenue from grooming, pet sitting, daycamp and care services and retail merchandising. The market model is tested and ready to be developed.
Participants in the Precious Pets project and other EMBA graduates will receive diplomas at Stetson University Commencement ceremonies on May 7.
Stetson University’s EMBA program is designed for mature students with years of real world experience who must fit weekend classes around family and career obligations. Most members of the group are employed by various Disney operations, but others came from backgrounds with Saudi Arabian Airlines, General Electric and other businesses.