The Walt Disney World Parks & Resorts background that many of Stetson University Executive MBA program’s Cohort 9 students have came in handy during today’s visit to Divan Hotel Group. Selin Karaosmanogn, Divan’s director of marketing and communications, greeted the cohort with a sincere smile and some of Divan’s famous pastries. She explained that in [...]
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A shift in the world of marketing has led to a new appreciation for the analysis of data. A report in The Wall Street Journal, “Business Schools Plan Leap Into Data,” discusses an emerging trend among graduate and undergraduate business schools to add classes, certificates and degrees geared specifically toward business intelligence, or data analytics. The [...]